Why a Bitcoin Treasury?
In recent years, a growing number of companies, from tech innovators to family-owned businesses, have started holding Bitcoin as part of their corporate treasury.
The drivers vary:
- Inflation hedge against eroding cash balances.
- Diversification away from a single fiat currency.
- Long-term store of value aligned with a belief in Bitcoin’s scarcity.
MicroStrategy made headlines with billions in BTC on its balance sheet. But smaller companies are also quietly adopting it, often with more conservative frameworks. For many CFOs, it’s not about making a speculative bet; it’s about protecting purchasing power while maintaining operational safety.
The Gap in the Market
Most of the content out there is either:
- Investor-focused (how you should buy Bitcoin), or
- Retail tutorials for individuals.
Very little is written about how to build a corporate Bitcoin treasury from scratch, with the practical steps, policies, and compliance considerations a business actually needs.
My Approach
Over the coming weeks, I’m going to:
- Design a treasury framework that any SME or startup could adapt.
- Work through the real-world setup for my own consulting business.
- Document every step, from choosing custody options to assessing tax treatment.
- Share weekly updates covering:
- Preparation & financial modelling.
- Board/owner approval processes.
- Legal and regulatory checks.
- Execution of initial allocations.
- Ongoing treasury management and reporting.
You’ll see the entire process, including the challenges, trade-offs, and lessons learned along the way.
Why Follow This Series
- If you’re a founder or CFO, you’ll get a ready-made playbook you can adapt.
- If you’re a Bitcoin advocate, you’ll see a real example of corporate adoption unfold in public.
- If you’re a regulator or accountant, you’ll see how businesses are trying to approach this responsibly.
Next Week:
We’ll start with the foundational question: How do you decide how much to allocate without risking operational safety?

This is Part 1 of the Bitcoin Treasury Series. You should follow the full series as it develops.
